Brands grow when operators do the work.

I've spent 20 years building consumer brands from the inside. I helped scale Jameson Irish Whiskey from 1 to 4 million cases in the US. I founded a creative agency that grew to $7M and 25 people. I co-founded two spirits brands with artists I believe in - Four Walls with the Always Sunny cast, and Ass Pocket Whiskey with Derek Trucks, which I still run today.

That's the résumé. Here's the offer: I work with a small number of founders, CEOs, and CMOs as a fractional growth partner. I connect brand strategy directly to revenue, build the systems, and do the work myself. Not a framework. Not a deck. The actual work.

If your brand is between $2M and $50M and you need someone who's been in the room - not consulting from outside it - let's talk.

Let's talk →
Jameson Irish Whiskey · US Expansion
1M 4M
Cases scaled during growth era
Agency · Built from zero
$7M
ARR at peak · 25-person team
Spirits · Co-founded & operated
Two
Brands built from day one
Elliott Phear with Four Walls team at the distillery

What I actually do.

APW and Kiamichi whiskey brands

Companies I've helped build

22+ and counting
Jameson
APW
Four Walls
Nike
Lancôme
L'Oréal
Tory Burch
Jeep
Avion
Glenlivet
Jägermeister
Martell
Kings of Leon
MTV
ASICS
GM
StubHub
Bronx Brewery
Vermont Smoke & Cure
Bahamas Ministry of Tourism
J. Mendel
LinkedIn
+ more

"Elliott's agency helped propel Jameson from a niche brand to an industry juggernaut, without losing any of its cool."

Paul D.
VP Whiskeys · Pernod Ricard USA

"Within 90 days, Elliott came in and helped us rearticulate our positioning, develop deep consumer insights, refine our strategy, and build a full go-to-market plan."

Chuck S.
CEO · Kurai Ventures

"Elliott has become one of my most trusted advisors. His strategy sessions helped me break through some of my biggest challenges."

Heidi D.
Founder · Unified Mills
Get in touch

Let's work.

elliott@elliottphear.com →